Never Forget Again with the Memoto Camera
Miniature Camera Makes Movies of Your Life
A group of Swedish entrepreneurs are bringing total recall to everyone. Inspired by way time blurred their memories or the important little things they just couldn’t remember clearly, they did what inventors do – they built something that did it better. The idea behind their as-yet-unreleased invention – the Memoto – is that the record of our lives doesn’t have to stay only in our heads.
The Memoto is a small box, about twice the size of a USB key, that clips to the collar of a shirt or a belt loop. They come in three colors – orange, gray and, white. (Hopefully, they’ll add a couple more colors soon.) What does it do? It takes pictures. The Memoto is, at its core, the world’s smallest wearable camera. But, unlike other cameras, the Memoto has no buttons or controls. You don’t need to point it anywhere or do anything with it. It takes geotagged pictures every thirty seconds of whatever you are facing. At the end of the day, anyone with a Memoto camera will have a photographic record of where they went and what they did. That will consist of, according to the creators of the Memoto, 4 gigabytes of data everyday. (That is 1.5 terabytes per year.) A lot to sort through and a lot to store.
Fortunately, the Memoto comes with an app for the iPhone and Android that its creators hope will organize photos to act as an external photographic memory for years after the Memoto was first turned on. Time, place and light levels are used to organize individual photos into groups of moments on a timeline. Moments can be played back as stop-motion animations.
With all that in hand, it’s easy to have total recall. All you have to do is scroll back to the moment you want to remember and watch it play out all over again. Of course, a photographic record of a whole month – let alone a lifetime – isn’t going to fit on a miniature camera or a smartphone. That’s why the Memoto connects to the computer. From there, your pictures go to the cloud and encrypted storage, (for a small fee, of course).
Unlike ordinary human memory, photos on the cloud are never deleted and can be recalled any time. The photos are automatically set to private viewing, but can be toggled to share with a specific person. When you give someone access to the photos from a Memoto, you’re giving them a piece of your life. In other words, it’s the exact opposite of Eternal Sunshine of the Spotless Mind.
by Jessica Sirkin